Nature's Alphabet

When you publish a book, you release it in print and digital format, but you need to open your mind to other ways to engage your readers.

The newest generation – Generation Z (born ’97 – ’15) and to Gen Z, everyone is dated, and our tactics for marketing are dated too.

Shinrin-yoku translates to “forest bathing,” and the idea is that putting yourself in nature and “bathing” in its atmosphere is excellent for your well-being.

Why would 13-year-old care so much about food? Because food is comfort.